samedi 23 mai 2015

Les prospectus des charlatans londoniens pré-modernes

Healing Words: The Printed Handbills of Early Modern London Quacks

Roberta Mullini

Series: Interkulturelle Begegnungen. Studien Zum Literatur- Und Kulturtransfer (Book 18)
Hardcover: 264 pages
Publisher: Peter Lang Pub Inc (May 22, 2015)
Language: English
ISBN-13: 978-3631664773

During the English Restoration, London unlicensed health carers printed handbills as the easiest way to advertise their medical practices. In order to increase our awareness of irregular medical practitioners as a cultural phenomenon and examine their language, two collections of handbills have been transcribed. The study analyses the lexicon used to address readers, the traits of orality in written communication as well as the places where proprietary medicines were sold. Furthermore it looks closely at the visual impact of some handbills and the role of anti-quack satire at the end of the seventeenth century.

Aucun commentaire:

Enregistrer un commentaire