Caroline Rance
- Hardcover: 224 pages
- Publisher: The History Press (January 1, 2014)
- Language: English
- ISBN-10: 0752487736
- ISBN-13: 978-0752487731
From the harangues of mountebanks to the dubious advertisements in
Victorian newspapers, quackery sports a colorful history. Featuring
entertaining advertisements from historical newspapers, this book
investigates the inventive ways in which quack remedies were promoted –
and whether the people who bought them should be written off as gullible
after all. There's the Methodist minister and his museum of intestinal
worms, the obesity cure that turned fat into sweat, and the device that
brought the fresh air of Italy into British homes. The story of quack
advertising is bawdy, gruesome, funny, and sometimes moving – and in
this book it takes to the stage to promote itself as a fascinating part
of the history of medicine.
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